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ASINAN QUEEN Landing Page·Landing Page

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What we build

Three crafts, one standard of finish.

  • 01

    Landing Pages

    High-conversion pages that load fast and read like a brand, not a template.

  • 02

    Web Apps

    Dashboards, portals and internal tools — engineered to scale with your team.

  • 03

    SaaS

    Multi-tenant products from auth to billing, shipped with production discipline.

Selected work

A few builds we're proud of. Problem, build, outcome.

  • Jack & John Kitchen - WebsiteLanding Page

    Jack & John Kitchen - Website

    A bilingual (Bahasa Indonesia / English) website for Jack & John Kitchen that brings the brand, full menu, outlet directory, and catering inquiries into one seamless experience. Designed around Indonesia's WhatsApp-first habits, every call-to-action connects customers directly to WhatsApp, making it quick and easy to place inquiries without a complicated checkout process. The website is easy to manage, allowing the team to update menus, prices, outlet information, and promotions anytime. Optimized for mobile devices, it delivers a fast, smooth experience for both local customers and expatriates.

    View details →Visit site ↗
  • ASINAN QUEEN Landing PageLanding Page

    ASINAN QUEEN Landing Page

    ASINANQUEEN is an established Indonesian F&B brand: pickles, rujak (traditional salad), fruit salad, desserts, and healthy drinks, with several outlets in Malang, Surabaya, and Jakarta and over 146,000 active Instagram and TikTok followers. What the brand lacks is its own digital home. Until now, all traffic has been driven by social media: menus are scattered across old posts, outlet addresses are in bios and comments, and the same questions (“how much is it?” , “which branch is closest?” , “is it still open?”) are answered manually over and over again. This website was designed to take that burden off our shoulders—and serve as an official address that can be found through search, not just Instagram.

    View details →Visit site ↗
  • PETRA International Office Website 2.0Web App

    PETRA International Office Website 2.0

    A fully bilingual (English / Indonesian, Chinese-ready) public marketing website for the International Office (IO) of Petra Christian University (PETRA), Surabaya — backed by a custom, block-based content management system. Every page is composed from a library of reusable content blocks, and non-technical editors manage the entire site through a live, drag-and-drop visual editor at /admin, with schema-driven CRUD for staff, programs, partners, news, faculties and more. Content publishes without a redeploy thanks to incremental static regeneration.

    View details →Visit site ↗
  • KONTROVERSIONAL - Digital Agency Web DesignLanding Page

    KONTROVERSIONAL - Digital Agency Web Design

    A complete rebuild of the KONTROVERSIONAL website — a TikTok-based talent agency founded in 2024 that manages content creators and runs viral marketing campaigns for brands. The current site is a single-purpose brand-facing page; the new site carries the agency's bold black/white/red editorial visual identity from TikTok onto the web and turns it into a real business tool with two clear paths: one for brands who want to run campaigns, and one for creators who want to join the agency's roster. By launch, the site will include a full talent roster with individual profile pages, an expanded portfolio/case study section, and a contact flow that routes brand inquiries and talent applications separately, all built on a fast, static, easy-to-maintain foundation.

    View details →Visit site ↗
  • EONA Official - Landing Page for Perfume BusinessLanding Page

    EONA Official - Landing Page for Perfume Business

    EONA Official is a brand-faithful, direct-to-consumer (D2C) luxury fragrance storefront — a near-black, gold-accented web experience where the bottle is the icon, the copy is poetry, and customers become a community of "Spellcasters." It turns a fragrance brand's identity into a complete online shopping journey, from discovery to checkout.

    View details →Visit site ↗
  • YBK Cosmetics Indonesia - Landing Page for Skincare BrandLanding Page

    YBK Cosmetics Indonesia - Landing Page for Skincare Brand

    A bilingual, conversion-focused landing page for **YBK Cosmetics Indonesia**, a clean-beauty Korean skincare brand. At its heart is a 60-second "Skin Finder" quiz that matches each visitor to one of three product series and hands them off to marketplace checkout.

    View details →Visit site ↗
  • PETRA International DashboardWeb App

    PETRA International Dashboard

    A centralized internal dashboard designed to help International Offices manage operations, monitor activities, and support strategic decision-making through a more integrated and data-driven workflow. The platform consolidates records, international initiatives, and institutional coordination into a single workspace—transforming fragmented processes into a more connected, efficient, and actionable system.

    View details →Visit site ↗
  • PETRA International Office WebsiteWeb App

    PETRA International Office Website

    PCU Global is the official website of Petra Christian University’s International Office, designed as a centralized platform for international programs, partnerships, campus information, news, and institutional engagement in both English and Bahasa Indonesia. Supported by a built-in admin dashboard, the platform enables content updates and management without requiring technical intervention.

    View details →Visit site ↗
  • PETRA International Grants DashboardWeb App

    PETRA International Grants Dashboard

    The Petra International Grants Dashboard is a web platform designed to centralize international grant and funding opportunities into one searchable and accessible place for Petra Christian University. The platform enables lecturers, researchers, and students to discover, filter, and bookmark relevant opportunities while allowing the International Office to manage the catalog through an admin panel with real-time updates, ensuring funding information remains centralized and always up to date.

    View details →Visit site ↗
  • LANCAR - SMEs Management AppSaaS

    LANCAR - SMEs Management App

    LANCAR is a multi-tenant SaaS platform that gives small-to-medium businesses (SMEs) a complete operations dashboard — orders, finance, customers, staff, inventory, and more. One codebase serves every business type: each tenant gets a custom-skinned dashboard built for their industry, Indonesia-first but globally ready.

    View details →Visit site ↗

How we work

“Artisan software, made overnight.”

  1. 01

    Discover

    A short, sharp call to understand the goal, the audience, and what success looks like.

  2. 02

    Shape

    We turn the brief into a fixed-scope proposal — clear deliverables, clear price.

  3. 03

    Craft

    Design and engineering move together, with previews you can react to early and often.

  4. 04

    Ship

    We launch, measure, and hand over something you can run — or keep us on to evolve it.

Why CroissantsMoon

We sit where international-education fluency meets product engineering — equally at home briefing a SME and a cross-border stakeholder.

  • Based in Surabaya, working across Indonesia & beyond
  • Bilingual delivery — EN & ID
  • Fixed-scope proposals, no surprises

  • Hybrid edge

    Communication shaped by international institutions, code shaped by shipping real products.

  • Selective by design

    We take few clients so each one gets a principal's attention, not a junior's.

  • Built to last

    Typed, accessible, performance-budgeted — work you won't have to rebuild next year.

Who you'll work with

Who you'll work with

CroissantsMoon is a Digital Portfolio for Zefanya Kharisma Nugroho — a developer with a background in international education. That pairing is deliberate. Years spent inside university international offices taught him how institutions decide, communicate, and build trust across borders. Engineering taught him how to ship products that hold up after launch. When you hire CroissantsMoon, you work directly with the person who designs and builds your project. The brief doesn't get handed down a chain.

  • One point of contact, start to finish
  • Fluent in institutional and startup decision-making
  • Bilingual delivery — English & Bahasa Indonesia

Questions, answered

The things prospective partners ask us most.

  • How long does a project take?

    Most landing pages launch in two to four weeks. Web apps and SaaS run longer, and we scope them precisely before any work begins.

  • What does it cost?

    Every project is fixed-scope and quoted up front — no hourly surprises. Request a quote and you'll receive a clear plan with a price.

  • Do you work with clients outside Surabaya?

    Yes. We deliver across Indonesia and internationally, in English and Bahasa Indonesia.

  • What happens after launch?

    You receive something you can run yourself — admin access and documentation included. Keep us on to evolve it, or take it from there.

  • What do you build with?

    Modern, typed, accessible stacks that stay fast and stay maintainable, so you're not rebuilding next year.

Request a quote

Tell us what you're building. We'll come back with a clear, fixed-scope plan.

Prefer to talk first? Message us on WhatsApp

Founding Rate pricing is active for early partners — your fixed-scope quote will reflect it.

What are you building? *